Q3) What kind of media institution might distribute your product and why?

Our production company ‘Hand Print Productions’ make low budget thrillers to target a student audience interested in horror and thriller.

The type of media institution distributing your media product depends largely on what type of film you are creating. If you have created a large Hollywood block buster that you want to be seen worldwide, you would show it in the main cinemas like ‘Odeon and Vue’ in the UK to appeal to the widest audience possible to gross a greater profit. However if you had created an independent film, it is limited in where you can show it due to budget and sometimes due to the content of the film. It would usually be shown in small independent cinemas, old cinemas or arty places and at exhibitions, or special independent film screenings at cinemas such as the Rio, or The Phoenix in North London. Often you can also watch them via the internet. If our film was made as a low-budget film (which it was) it would be shown at film festivals, such as the largest one, in Manchester, or on the Independent Film Channel. Most student films are put online and can gain a large audience through the web. For a student film such as ours I believe this would be the best way to target a wider audience.

Although ours is only a student film, in the real media world if our film was made without being on a student budget, I believe ours would be played in the main cinemas in bigger towns, as well as a selective few smaller cinemas for limited time in smaller towns. This is because I believe of piece has quiet a significant message about using the internet, and about how crucial the internet is in our lives and yet it is so potentially dangerous. We are therefore raising awareness through our film, which is why the film should be shown nationwide. By showing it in the main cinemas it would bring in a wider audience and gross more.



Film4 (a well known film channel/distributer/production company), in 2007, began sponsoring an annual ‘FrightFest’ which started in 2000. It is a 4 day film festival that has premiered such films like ‘Scary Movie 1 & 2’, ‘Donnie Darko’ and ‘Jeepers Creepers’. It also has sponsors such as Channel 5 and Horror Channel. In 2005 the ‘FrightFest’ moved to the Odeon Cinema in the West End giving it a wider audience appeal. They also hold events called ‘Fright Fest Presents’ at universities such as Cambridge, Brighton and Glasgow; which targets our primary audience perfectly as well as distributing our audience to a large audience at one time. Here's the website-http://www.frightfest.co.uk/



Film4 are a film producing company who have produced award winning British films such as ‘This is England’ (Shane Meadows,2006). I believe Film4 would commission to distribute our film because it is a British film that portrays an important message and will be popular among a young audience.